Instagram expands TikTok rival 'Reels' to more countries
by Maria Thomas
Updated Jun 26, 2020
Instagram Reels was first launched in Brazil last year as a pilot.
According to a TechCrunch report, Instagram will now enable users to share Reels to their main Instagram feed, in addition to Stories.
Instagram Reels allows users to record short, 15-second video clips set to music or other audio and share those on the platform.
Just like TikTok, users can soundtrack their 'Reels' with a huge catalog of music, or borrow the audio from anyone else's video to create a remix of their meme or joke.
Facebook CEO Mark Zuckerberg recently said that in India, TikTok has gone ahead of Instagram. He also mentioned that TikTok works much like Instagram's Explore feature.
Facebook's experimental app division has also introduced a new iOS app called Collab for making and mixing music with friends.
The social network also has a stand-alone app called ‘Lasso'. Currently available in the US, users can record themselves dancing and lip-syncing to music, similar to what they can do on TikTok.
Google-owned YouTube is reportedly working on a TikTok rival called Shorts, to be introduced by the end of this year.
Related Articles
- Optical Illusion Brain Test: If you have Sharp Eyes Find the Number 442 in 20 Secs
- London-based firm Nothing to release its Phone (2)
- Covid will continue to cause mini-waves, not become seasonal yet: Scientists
- Hackers offering crypto accounts for as low as $30 on darknet
- Reddit's new feature to allow users to share its content on other platforms
- Surgical masks can help kids fight respiratory infections: Study
- LinkedIn's new AI feature to write messages to hiring team
- Microsoft introduces Xbox Game Pass' new Friend Referral programme
- Disbursed over Rs 31 cr in claims to delivery partners in FY22-23: Swiggy
- India emerging as favourable destination for clinical trials: Report